Living in a small town and being the mother of two young girls, one of whom is the least cooperative shopper ever, I’ve really come to rely on the internet for most of my shopping. Barring regular trips to Target and the grocery store, and occasional jaunts to my favorite local boutiques, I do all my shopping online. And sure, some of that time is spent on the sites of stores I wish we had in our town, like Neiman Marcus and Anthropologie, and some of it is spent on megasites like Amazon and Zappos, but lately I’ve been spending more and more time on fashion-insider favorites like the following five:
1. asos.com: This hip site boasts a who’s who of indie labels for the downtown diva in a crisp, user-friendly format. Love the free shipping and returns, and love the selection of hard-to-find lines like Antik Batik and Superdry, as well as the site’s own well-priced line.
2. shopgoldyn.com: The source for chic, slightly edgy attire from little-known labels as well as secondary lines from first-tier designers like Chloe and Vanessa Bruno.
3. farfetch.com: When I discovered this site, I almost couldn’t sleep. It offers you a chance to shop the world’s most incredible boutiques without leaving your house! Window-shop to your heart’s content, and if you’re lucky, you might just find a must-have (or seven!).
4. amiclubwear.com: This site is so inexpensive and so, well, cheesy, that I hesitate to mention it, but it’s an unbeatable source for affordable finds in accessories, shoes, tops, dresses. Steer clear of the “club kid” looks and you’ll find tons of cute, wearable pieces.
5. singer22.com: As the name implies, this site skews a little young, but it’s still an essential stop for the fahsion insider. It carries a wide selection of the best denim lines, including J. Brand, AG, and Current/Elliott, as well as other stylish labels – Alice + Olivia, Black Halo, Elizabeth & James.